PFF Group’s Rob Atkin Triumphs At Northern Finance Director Awards

Rob Atkin, group finance director at Yorkshire food packaging specialist PFF, has triumphed at the Northern Finance Director Awards 2021.

Rob won the award for Northern Finance Director of the Year 2021 – Innovation.

The Northern Finance Director Awards recognise and celebrate the talent, skills and excellence of finance directors and their teams across the North of England.

This year, the judges considered how the finalists responded over the last 12-months given the unprecedented Covid-19 pandemic.

PFF Group is one of the UK’s largest independent food packaging manufacturers providing innovative packaging solutions to supermarkets, multi-national food manufacturers, food service and fresh produce companies across the UK.

Rob’s role at PFF involves the setting and delivery of the Group’s strategic goals alongside the rest of the board, and financially facilitating the delivery of the firm’s growth plans. When he joined the business in 2019, profit stood at £600,000. Under Rob’s financial management, PFF reported a profit of £1.3m in 2020.